With an increasing number of consumers turning to the internet for a buying decision in various niches, affiliate marketing has been established as a relevant and viable business that takes full advantage of the World Wide Web. Visualize selling personalized products and providing targeted offers to people from all parts of the world at your convenience without having any local outlet. You don’t even have to worry about paying staffs, neither will you be buying stocks to display, nor will you have to consider property rental, as you will be working from home. Imagine the freedom and convenience! That is exactly what marketing for a niche feels like on the internet. The income per time may be small, but such source of revenue is potentially continuous. The foundation of any online marketing business is the niche, and the concept often terrifies people coming in for the first time because a mistake can be very costly. Here, we are going to tell you everything you need to know about a niche for successful affiliate marketing. Ok, what then is a niche? A niche is a small segment or a sub-category of the online market which distinctively focuses on providing solutions to a particular need. It could be a business idea, if it is able to satisfy a set of internet audience, you can call it a niche! In simple terms, a niche refers to a group of internet users with one common interest.